Making the Demos
The goals of the videos are to show you exactly what the effect looks like when done in a performance setting. Here's how we did it:
Learn the Trick. As with all magic, if there was somethingÂ that weÂ didn'tÂ already perform,Â we had to learn it and then practice untilÂ it could beÂ performed flawlessly. There were also cases whereÂ I (Chris)Â had made upÂ my own handling and patter for tricks.Â We went back over all the original instructions to make sure thatÂ nothing wasÂ performedÂ any differently than the way you would learn the trick.
The Set-Up. We used two lighting kits, a lapel microphone, and a Canon GL-2 digital camera.Â AÂ TV was hooked upÂ as a monitor soÂ I could check his angles and make sure everything was centered correctly.Â A black backdrop and dark clothing was used so that there was nothing distracting from the magic.
The Assistants. For a lot of the tricks, we had to make a point that there was a free selection or examinable props, so we brought in a few of our friends to help out.Â These demos were filmed with one take to get their real reactions.Â We want to give a little shout-out and thank you to Brooke Clark;Â Chris' sisters,Â Colleen and Rachel; Brian's wife, Lynne; and his kids Ava and Wyatt for helping out with a few of the demos.
Editing. We wanted the editing to be very simple.Â Cuts were kept to a minimum and onlyÂ used to change angles for a better view of the trick.Â Not wanting to waste anyone's time, the format is quick: title, effect, where you can get it. A lot of people browse the internet with their sound off. So, if we could get away with it, we opted to show the effect without patter; just laying down some music instead.
File Management. Clear, high-quality video takes up a lot of file space. If you postÂ files that bigÂ on a website,Â it would take forever to upload to your computer.Â We used a file squeezing program to keep the quality up and the file size down. The small file is then uploaded to YouTube and embedded on our site.
If you have any comments or suggestions on the videos, let us know. We want to make shopping for magic easier and more personal, so we'll try to accommodate in any way we can.
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